Shot 1: Demonstrates lip-syncing in perfect time with the music which makes the video appear professional and skilled in terms of the editing skills.
Shot 2: Is a Close Up Shot of Chloe, our chosen subject. The Close Up Shot increases audience intimacy with the artist. Moreover, as a company, we wanted to focus on the subjects face rather than physical bodily aspects. We feel that we have achieved this well as Chloe still appears attractive, though without any provocative undertones.
Shot 3: is another Close Up Shot of the main subject. This is a good example of the Indie-Genre as the make up and surroundings are unique and not based around glamour but rather individuality. This is also connected with how the audience perceive our artist as something alternative is what they would prefer to see.
Shot 4: is a Big Close-Up of the subjects lips. This is a similar idea to the make up used in the music video You Came out by We Have Band, an alternative band. This further reinforces the music video as it is an unconventional method of approach to conveying lyrics.
Shot 5: is a medium-shot which pans across roses and sparklers. I think this shot is really effective as it allows the audience to see more of the image rather than a simple still shot. This creates a lingering sensation which is connected to the idea of a dream.
Shot 6: displays lighting within the music video. We used candles in this shot as the surrounding areas were dark but we did not want to overexpose the shot. The use of candles further adds to the enchantment of the music video which connotes a dream-like magic-like feeling.
Shot 7: demonstrates our use of mise-en-scene. This shot is taken from a bed-room where all of the objects within the scene are colourful to match the vibrancy of previous scenes in our music video. Again there are flowers in the shot, similar to the shots of the red roses. This is almost like a snap-shot of the subjects bedroom which gives the audience an impression of what the artist may be like or what they enjoy.
Shot 8: is a close up of the subject. It has been stated that the close up can predominate the music video. Other artists who have made use of the close up are Gwen Stefani, Lady GaGa, P!nk and many more. The close up is used to generate a relationship with the audience and is generally used to emphasise the subjects beauty. Thus conforming to the idea about voyeurism in music videos.
Shot 9: is a close up of a red doll. The shot shows that I have learnt techniques from watching other music videos as the shot is an example of ambi-editing. Rihanna’s video Hard is a good example of a music video which uses ambi-editing. We felt that the inclusion of such elements would add to the effectiveness of our music video and make it seem professional and believable.
Real Music videos:
Shot 1:In this shot the link between the music and visuals is demonstrated by Shakira, the artist playing a pink electric Guitar. As soon as the strumming of the Guitar begins, Shakira can be seen playing the instrument, thus creating a link between the music and visuals.
Shot 2: Shows Lady GaGa lying sideways on a settee in a very revealing patent leather outfit. This signifies that the record company are using body image as a selling point; furthermore, Lady Gaga has platinum blonde hair which can be stereotyped as being a typically feminine image. Giving the overall impression that among other aspects, sexually charged imagery will be one of the record company’s ploys to sell a vast amount of her music.
Shot 3: is demonstrative of Genre. Without knowing any information about the female artist pictured, the combination of the clothing, choice of stance (sitting wide legged on what appears to be a throne), heavy accessories like the silver chain, and a stern intense face are all very strong clues that this music video is of the hip-hop/R&B genre. All of the above are common motifs in music videos which mean the audience will have a clear understanding of what the music video may involve.
Shot 4: highlights intertextuality due to Rihanna wearing a ‘Mickey Mouse’ helmet. The idea has clearly been borrowed from Walt Disney and adapted into a fashion item for the purpose of the music video.
Shot 5: is a Long Establishing Shot presenting the artist Damien Rice at the centre of the shot and alone in the middle of what could possibly be a moor or a field. The shot is effective as it echoes the ambience created by the music which is melancholy and glum. The use of the Long Establishing Shot emphasises loneliness and isolation.
Shot 6: Exhibits an example of effective lighting. Gwen Stefani is the artist/subject and the lighting is low key and has been shot in soft focus. The song is based upon Love so the gentle lighting could be a means of suggesting purity or openness.
Shot 7: Has been taken from P!nk’s ‘Sober’. The setting is somewhat cluttered and in the shot the audience can see alcohol and scattered clothing surrounding the subject which mirrors the title ‘Sober’ and the possibility of drunken activity. The lighting is low key which matches the dominant dark blue tones in the shot.
Shots 8 & 9: are taken from Lady Gaga’s Paparazzi and Gwen Stefani’s Cool. As you can see, both females are drinking cups of tea and the styling in terms of hair colour and positioning of the subject are almost identical.
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